What Others Say
Travis Gale, Founder & Owner
Appletree
“We are privileged to partner with Craig in the coaching arena at Appletree. He is passionate about what he
does which is highly infectious and inspirational to the rest of our team. He brings wisdom to all our
conversations given his personal and corporate experience. Lastly, he has the integrity which means that
we and all the clients he has interacted with on our behalf, have benefited from the safe space he creates.”
Gerrie Noel, Senior Academic
Michaelhouse
“"Having someone independent from your work and personal life to download all that is going through your
head has been an invaluable discovery for me. It saves the people closest to me from having to deal with
things I am struggling with at work. Craig has helped put into perspective and practice meaningful ways
of navigating work and life – he is compassionate to the core.”
Matthew Merrick, Country Operations Director
New Forests
“I thoroughly enjoy my sessions with Craig. He is clearly passionate about coaching people and trying to get
them to realize their full potential. He balances a professional approach with being very relatable. Craig
has a great depth of knowledge across many spectrums, and he has used this to guide me in finding solutions
for; and dealing with difficult issues in my personal and professional life. What I enjoy about Craig is that
he pushes me to identify my own solutions and goals without feeding me the answers – but then holds me
accountable for my subsequent actions. He has been instrumental in helping our management team on the path to
becoming a more collaborative unit.”
Ross Rodger, Lead Pastor
Olive Tree Church
“I have so deeply appreciated Craig and his approach to staff and staff culture. In a very touchy-feely
world, he gets people to take responsibility for themselves and move forward. I’ve got to see him use
many different skills to effectively bring people into good emotional spaces and then equips them to
take appropriate next steps. I believe Craig can add to any business and would highly recommend his
coaching.”
Sue Oosthuizen, Head of Vezikhono Academy
Vezikhono | Frey’s Food Brands
“Craig is a natural leader and has quickly understood the demands and challenges of my world which has
made it easy to work with him. He creates a safe space in which I feel comfortable to share the
challenges I want to overcome, and has assisted me with understanding what trauma is, my reactions
to it, even when I originally thought that I wasn’t experiencing trauma. I believe that we have
underplayed the impact of trauma, specifically COVID-19 and the looting of 2021, and how it affected us.
I now understand how I react to trauma and have realized that expressing how I feel, and not suppressing
my trauma, has helped me process it and move forward in a positive manner. With Craig’s help I have
realized from a leadership perspective where I need to focus my attention to take my team to the next
level and embrace being a proactive leader and not reactive one. ”
Jared Price
Kaomi Marketing
“Craig is very relatable which helps me open up in our coaching sessions. I find Craig’s approach
adaptable in creating practices and actions that seem like they are tailored for me. I never thought I
would see a growth coach but after my sessions with Craig I would highly recommend the coaching process to
anyone. Craig has helped me find measurable balance in my life through tools such as the balance wheel, as
well as holding me accountable to the commitments I make and goals I set.
I have thoroughly enjoyed our sessions and have seen the positive impact in my life, so much so, I have
started practicing some of his practices, like the balance wheel with my fiancé.
Overall, Craig is professional in his approach but blends a very real nuance to his coaching style – he
understands where you are coming from and how to get you to be a better overall person.”
Jenna Gamble
Kaomi Marketing
“Craig is thoughtful, insightful and uplifting. He has unlocked strengths and abilities within me that I
never knew I had locked away. His sessions challenge me to think outside the box and at times, he has
given me a real sense of affirmation on certain actions or decisions I have made. He is wise and his
mentorship has been of such great value in my work life and personal life. I have felt a real sense of
growth and maturity since starting my coaching sessions with Craig. He is patient, and at times when I
have felt emotional, he has put our work session plans aside and focused on me as an individual and walked
me through these hard times to overcome them with strength and confidence.
Having Craig as my life coach has empowered my confidence levels and the positivity, he has filled my life
with is beyond all expectation. He has a gift and I am so blessed to have him as my coach!”
Johnathan Bailes
Singita Game Reserves
“Craig has been a sensational life and business coach. He can connect on a deep level and had incredible
values and judgement. He truly walks his talk daily.
He has guided me on a personal and business road in a very professional manner. I would highly recommend
Craig to anyone seeking guidance in a business context.”
Jessica King
Kaomi Marketing
"Craig’s coaching sessions from the start have been a great learning curve for me. They have helped me
grow as a person not only in my personal life, but in my professional workplace as well. Craig has given
me the confidence and tools to open up and have tough discussions with co-workers. He has taught me
numerous coping skills and tools in the past few months. I now have better leadership skills, a better
work/life balance, more focused on my goals and how to visualise them better and have learnt to deal with
different personalities at work that I have in the past found difficult to deal with.
Craig has been such an amazing coach, he is someone who is easy to connect with and makes you feel
comfortable to talk about difficult subjects and willing to push yourself to figure out what works best
for you. After finishing each session with Craig, I always feel uplifted and ready to go after the goals
and plans I have put in place during the session."
Cornelius Weidmann
Impiweb
“The coaching sessions are very professional. They were very well-paced, and Craig respects my time and
knows how to accommodate me in cases where the schedule cannot be kept. The one-hour sessions are just
enough time to cover good ground without feeling like there’s too little time to tackle a topic. Every now
and then Craig likes to introduce a neurological concept to validate or explain certain behaviours, this
has helped me to better understand why and how I apply myself in certain situations. I can highly
recommend his coaching sessions.”
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